Building Your Management Team: The Skill Set Matrix™
Learn Bob Norton’s proprietary Skill Set Matrix™ framework for evaluating, hiring, and developing stronger management teams. This self-paced leadership training course helps founders, CEOs, and executives reduce subjective hiring mistakes, identify missing leadership capabilities, and build a team that can scale the company.
Includes 3 months of online access and downloadable tools.
Avoid Costly Leadership Mistakes
The wrong leadership hire can cost far more than salary.
A poor C-level or senior management hire can slow growth, damage culture, burn capital, frustrate investors, weaken execution, and in some cases put the entire company at risk.
Building Your Management Team: The Skill Set Matrix™ teaches a proprietary leadership evaluation framework created by Bob Norton, serial entrepreneur, CEO adviser, and founder of AirTight Management.
The Skill Set Matrix™ helps CEOs, founders, investors, and hiring managers evaluate candidates more objectively by breaking leadership capability into clear dimensions. Instead of relying on personality, charisma, résumé buzzwords, or “gut feel,” this course gives you a practical system for identifying who is truly qualified for the job.
One CEO said this framework could have saved him $40 million by helping eliminate an unqualified C-level candidate much earlier in the process.
Why This Course Matters
Most hiring processes are too subjective.
Founders often hire people they like, people who interview well, or people with impressive corporate résumés. But startup and growth-company leadership requires a very different mix of skills, judgment, adaptability, execution, and stage-specific experience.
A candidate who succeeded inside a large corporation may fail badly in a startup or scaling company.
A candidate who sounds strategic may not be able to execute.
A candidate who has managed a mature department may not be able to build one from scratch.
The Skill Set Matrix™ helps you see these differences before you make the hire.
The Problems This Course Helps Solve
Subjective Hiring Bias
Learn how to reduce the influence of likability, confidence, polish, or personal chemistry when evaluating candidates.
Misaligned Experience
Understand why experience from large corporations, mature companies, or different business stages may not translate into your environment.
Costly Leadership Mistakes
Avoid hiring senior people who look qualified on paper but lack the skills, judgment, flexibility, or execution ability your company actually needs.
Weak Management Team Design
Identify missing skills across the leadership team so you can build a stronger, more balanced, more scalable organization.
Poor Employee Development Planning
Use the framework to clarify growth paths, skill gaps, and development priorities for existing team members.
What You’ll Learn
Inside this course, Bob Norton teaches how to apply the Skill Set Matrix™ to real-world management hiring and team development.
You will learn:
- The three core dimensions of the Skill Set Matrix™
- How to evaluate leadership candidates more objectively
- How to screen candidates in areas outside your own expertise
- How to separate true capability from résumé inflation
- Why “blink decisions” can be dangerous in hiring
- How the Wisdom Pyramid applies to leadership evaluation
- What the Pilot Story teaches about judgment and experience
- How depth of experience affects performance in complex roles
- When to hire employees, contractors, consultants, or virtual staff
- How to identify exceptions to hiring rules
- How to use the framework for retention and employee development
- How to build a stronger, more scalable management team
What Is the Skill Set Matrix™?
The Skill Set Matrix™ is a proprietary AirTight Management framework for evaluating people against the real skills needed to succeed in a specific role, company stage, and operating environment.
It helps you answer questions such as:
- Does this person have the right type of experience?
- Have they solved problems like ours before?
- Can they operate at our company’s current stage?
- Are they a builder, scaler, maintainer, or specialist?
- Are they strong enough in the areas where we are weak?
- Are we hiring for the job we actually need done?
- Will this person make the company stronger or simply add cost?
The goal is not just to hire impressive people. The goal is to build the right team for the next stage of the company.
Course Format
Delivery: Online, self-paced training
Access Period: 3 months
Includes: Downloadable Skill Set Matrix™ tool for use in your company
Instructor: Bob Norton, founder of AirTight Management
Best For: CEOs, founders, executives, investors, hiring managers, and leadership teams
Guarantee: Limited 100% money-back guarantee
Upgrade Credit: Apply 50% of your course purchase toward the CEO & Entrepreneur Boot Camp if you upgrade later
About the Instructor
Bob Norton is a serial entrepreneur, former CEO and CTO, CEO adviser, and founder of AirTight Management.
He has built, scaled, financed, and exited multiple companies, raised more than $40 million in early-stage capital for his own ventures, and generated over $1 billion in profits for investors. He has advised hundreds of companies on growth, strategy, leadership, funding, management systems, and scale.
This course is based on real-world experience building companies and management teams, not academic theory or generic HR training.
Who Should Take This Course?
- CEOs and founders building a leadership team
- Startup founders preparing for rapid growth
- Executives hiring senior managers or C-level talent
- Investors evaluating management team strength
- Hiring managers who need a stronger evaluation framework
- Business owners who want to reduce costly turnover
- Companies preparing for investor scrutiny, growth, or acquisition
- Leaders who want better employee development plans
This is especially valuable when the next hire could materially affect growth, capital efficiency, execution speed, culture, or valuation.
Why Buy This Course?
Avoid Expensive Hiring Mistakes
A single bad leadership hire can cost hundreds of thousands or even millions of dollars in lost time, missed opportunities, salary, severance, damage control, and strategic drift.
Make Better People Decisions
The Skill Set Matrix™ gives you a structured way to evaluate candidates and team members beyond personality, credentials, and interview performance.
Build a Team That Can Scale
Growth exposes every weakness in the management team. This course helps you identify and close those gaps earlier.
Use a Proprietary Framework
The Skill Set Matrix™ is a copyrighted and proprietary tool available through AirTight Management training.
Apply It Immediately
You can use the downloadable tool to evaluate candidates, review current team members, and design stronger hiring and development plans.
Enroll Today
Do not let one bad leadership hire damage your growth, culture, or valuation.
Learn how to evaluate management talent more objectively, build a stronger leadership team, and make better hiring decisions with Building Your Management Team: The Skill Set Matrix™.
FAQ
What is the Skill Set Matrix™?
The Skill Set Matrix™ is a proprietary AirTight Management framework for evaluating leadership candidates and management team members across key dimensions of capability, experience, fit, and role requirements.
Is this course only for startups?
No. It is especially useful for startups and scaling companies, but any organization hiring managers, executives, or leadership team members can benefit from the framework.
Can I use this for current employees?
Yes. The framework can also help evaluate existing team members, identify skill gaps, and create employee development plans.
Does this course include downloadable tools?
Yes. The course includes a downloadable Skill Set Matrix™ tool for use in your company.
How long do I have access?
You receive 3 months of online access.
Is this HR training?
No. This is management-team-building training from a CEO and entrepreneur perspective. It focuses on hiring leaders who can help grow, scale, and strengthen the company.
Can I apply this purchase toward a larger program?
Yes. You may apply 50% of your course purchase toward the CEO & Entrepreneur Boot Camp if you upgrade later.
Reviews
There are no reviews yet.