OUT INNOVATE YOUR COMPETITORS!
AirTight's Skunkworks Innovation System #4 Can Literally Be 10X More Efficient.
Innovating is the Most Important Factor in Scaling Any Company.
No Clear Product Pipeline and Approval Process?
- Inefficient Resource Allocation? – Misplaced investments limit ROI?
AirTight’s Skunkworks Innovation System ensures better resource allocation to maximize ROI by focusing on the best opportunities and innovation. Also called Strategic Budgeting, it prioritizes future growth investments with a clear business case analysis process. - Lack of Innovation Culture? – Cost-control mindsets stifle creativity?
This system is not a traditional cost-control method—it’s a strategic process designed to drive innovation and foster a culture of creativity throughout the company. Rooted in the legendary Skunkworks model created by Lockheed in the 1960s, we’ve adapted it specifically for startups and SMBs, linking it directly to strategic plans.
3. Uncertain Decisions? – Guesswork undermines product and market expansions? Make data-driven decisions on new products, markets, and extensions. Improve projection accuracy to enhance cash flow and capital planning, ensuring smarter growth.
4. Unaccountable R&D Spending? – Lack of oversight reduces ROI on innovation? Our system includes tools to implement a financial review process that holds everyone accountable for R&D investments while encouraging innovation. Managers are empowered to think like owners and “own results,” not just activities.
5. High-Cost Experimentation? – Expensive failures drain resources? Fund small projects with frugal experimentation to foster innovation. Fail fast and cheap—and rapidly scale what works. Trial and error becomes a strategic advantage, not a liability.
6. Disconnected Financial and Strategic Planning? – Poor alignment hampers long-term growth? Integrate monthly and quarterly financial results with strategic planning goals. This creates a long-term tracking and feedback loop, improving both projections and outcomes over time.
7. Internal Resource Conflicts & Debates causing friction? – Competing priorities disrupt teamwork? Reduce interdepartmental friction by requiring managers to justify expenses and understand trade-offs. This approach increases teamwork, reduces unhealthy competition, and aligns efforts with company goals.
All easy to say but very, very hard to do well. AirTight’s Skunkworks Innovation System transforms how your business approaches growth and innovation. This system ensures sustainable, high-impact outcomes for your organization.
No company attracts capital or survives long-term without innovation. Create a culture of innovation, and you will grow sustainably. Our founder used this system to get between 11X and 17X productivity from his R & D teams to generate many billions of dollars in annual recurring revenue.
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We can diagnose some of your company’s growth limiters in a single call.
CEOs at $1M+ Companies get a free Growth Audit on this call to identify your growth limiters.
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Your Ability to Scale From the Experts
AirTight Has Proven Systems to Manage and improve:
Sales
Marketing
Operations
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