Some Details on How Our Growth & Scaling Programs Work
Rocket Fuel For Your Company
How AirTight Management’s Proprietary Processes and Systems Create Ten of Millions in Value For Companies
We do everything needed like installing all infrastructure needed to scale, uplevel your team, strategy, culture and performance. This program is typically guaranteed to add tens of millions in value to your company. It is not uncommon to create $30M and more in increased valuation for our clients with a one-year program. For obvious reasons not everyone is accepted into this program, and we work with only a few clients at one time.
A Comparison of the Before and After. What Can You Expect?
| Before AirTight - Problems 99.75% of Growth Companies Experience |
After AirTight Management is Installed 🚀A High-Performance Culture, Company and Teams |
|---|---|
|
Overwhelm, frustration and internal friction and firefighting |
A culture of high-performance, teamwork and focus with 100% accountability |
|
Unpredictable sales and growth. |
Smooth and steady growth at 25%, 50% and eventually 100%. You choose how fast to grow |
|
Lack of accountability and often not making goals and deadlines |
Clear accountability and ownership of outcomes and results without excuses. Making 85% of deadlines. Near perfect communications. |
|
Low margins and inability to raise prices due to competition |
Pricing power and differentiated products customers need with long-term recurring revenue. |
|
Hard to attract top people and capital investment |
Company becomes a magnet for top employees and investment capital to grow |
|
Lack of standard processes, training and internal systems so employees blame management |
Complete documentation, employee training and continuous improvement monthly in the business (Kaizen) |
|
Employee turnover, brain drain and/or lack of employee engagement and effort |
A Learning and Development (L&D, MD) program with professional training and career path of growth for all employees willing to invest in themselves and their professional growth so you can promote from within and retain top talent. |
|
A lack of vision and ability for managers to make easy and clear decisions that are tied to strategic company goals |
Clear communications of goals, strategy and models to make decisions every day, week, month, quarter and year. |
|
A political culture where employees silo information and do not help their peers or make decisions based on long-term results |
A meritocracy where everyone supports everyone else and helps across departments and shares credit and success, High levels of trust. |
|
Everyone “putting the monkey on their boss’s back” and refusing to make decisions, take small risks and improve things. |
Collaborative management that maximizes productivity, innovation and financial results long-term |
|
BEFORE: A slow, struggling company that cannot attract top people or capital or ever achieve a good exit. Stressful and unrewarding for owners and employees. |
AFTER: A rapidly growing company that can attract top people, capital and have higher margins with a $50M, $100M or eventually even a $1 billion exit. A self-fulfilling prophecy of success. |
We provide everything needed to scale. And to make needed cultural changes stick.
Business strategy and growth
Best practices in leadership, management, and entrepreneurship
Reorganization, transition and crisis management
Operational Excellence
Innovation and product development
Human Capital Optimization
Corporate governance, structure and organization
What Our Clients Say
I have known Bob for about 15 years. He is a very bright, creative, and experienced executive. His combination of big company and entrepreneurial experiences have given him an excellent platform for advising others. . . . Bob can always be relied upon to steer you in the right direction.
I have been privileged to be touched by people who have had a large influence on my thinking. Richard Branson for his inspiration and motivation of what is possible. Anthony Robbins who helped me take the first step in understanding human neural linguistics and associated communications. And Bob Norton who inspired my business thinking in different tangents.
In building First Call Corporation, Bob Norton, was my secret weapon in getting a really audacious job done not only on time and under budget, but done so well that it revolutionized how equity sales was done on Wall Street. His abilities to understand complex requirements, to synthesize elegant solutions, and then to manage a team to get it done, are still the best I've ever seen.
Bob could always accomplish twice the work in half the time compared to anyone else I ever hired. He was the best hiring decision I ever made. His speed and laser focus on the most important issues is exceptional.
In just 2 hours of consultation, Bob Norton helped me to re-focus my thoughts, especially with regard to financing strategy. In addition, there were several nuggets of wisdom and insight about bootstrapping, competitive intelligence, and market research. I highly recommend him.
"Bob worked with our executive team at RTP to assess our overall strengths and weaknesses and then develop a strategic business plan with specfic goals, objectives, and actionable work plans. His deep, practical, and proven experience, particularly with technology businesses was invaluable. I would highly recommend him for similar engagements."
The best CEOs require 8 weeks to get up to speed on a new company and market. Bob did it in less than six weeks so our portfolio company could be repositioned quickly and effectively.
"I must congratulate you on your excellent piece "The 11 Requirements of a Successful Vision". I am a CEO of a midsized company with an MBA in marketing. So far, I have not come across so much clarity in any other article on "Corporate Vision. . . . Thank you once again for publishing a masterpiece."
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Intellectual Property and Assets You Get as Appropriate:
- Over 40 video courses and 360 videos training management science and best practices that will uplevel any team. Every team member will benefit with a custom plan so they can be promoted with growth.
- Hundreds of tools, models and forms that will shortcut learning and trial and error
- The wisdom from hundreds of management gurus, authors and top entrepreneurs collected from several hundred books integrated into our training after reading over 1,000.
- The Six Systems that create a “closed system” (Our cube logo) which guarantees implementation success and creating an upward spiral:
- The AirTight Strategic Planning System
- PAMS – The Performance Accountability & Merit System – Hundreds of management best practices proven to enhance company growth, culture and success
- Dashboards and KPIs guaranteed to create constant improvement (Kaizen)
- Innovation and strategic budgeting for new products
- Process management and optimization tools
- Human Capital Acquisition & Development system
- Hundreds of articles, slides and principles, tested in real-world situations
- And many, many other things you do not know you need yet.
Each stage of Development requires “gear shifts” in management style, planning, systemization and discipline. We will guide you up this mountain and provide quick answers to questions that have both risk and stress – instantly in real-time. Saving you sleepless nights, cash and get you more market share and growth. Because we have “Been there, and done that” over a hundred times.
Note that implementing AirTight Systems requires no software other than free word processor and spreadsheet like Google and/or Microsoft Office. We strongly believe that the foundational philosophies, systems and training must be implemented before any automation or software is used. Often the software tail ends up wagging the business dog in these situations where enterprise software is sold into the company as a “Solution” . Software is never a complete solution, it is just structuring data around the workflow, processes and philosophies. Without these first it is like building a house without a blueprint. Not likely to work out well.
TYPICAL ENGAGEMENTS INCLUDE:
DISCOVERY
To Identify root causes of problems, not just superficial symptoms. It is rare that a client understands the root cause of a problem. If they did, they would have already fixed it.
We try to complete this in the first week, though there is always deeper learning as any project proceeds.
DESIGN
Of a solution that can be implemented by the current team and improved over time that will stick.
This is where the magic happens and requires decades of business experience across strategy, the 5 business disciplines and experience as a leader and manager to understand what can work, and what is best today. All companies will evolve and go through several reorganizations as they grow.
Implementation
Unlike most consultants we guarantee results by helping implement. We do not just give you a plan and walk away.
That method has a very high failure rate. See “Reengineering the Corporation” by Michael Hammer, James Champy, et al.
Quote from forward of a book published by a client
I have known Bob for about 15 years. He is a very bright, creative, and experienced executive. His combination of big company and entrepreneurial experiences have given him an excellent platform for advising others. . . . Bob can always be relied upon to steer you in the right direction.
David Dill, CEO of Wellesley
Pharmaceuticals, and former IBM VP
I have been privileged to be touched by people who have had a large influence on my thinking. Richard Branson for his inspiration and motivation of what is possible. Anthony Robbins who helped me take the first step in understanding human neural linguistics and associated communications. And Bob Norton who inspired my business thinking in different tangents.
Boaz Fischer, CEO, CommsNet, Australia
