The Scaling Experts | Small Business Growth O/S

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CEO MASTERMIND GROUP FOR GROWTH & SCALING

Facilitated by a 6X Serial Entrepreneur and Scaling Expert
Only for Small Business CEOs with sales from $1M to $30M

Running a company is one of the most complex jobs in the world.  There are so many variables like competition, people problems, marketing, sales, finance, operations, product/service development, regulations, human resources, etc.  And you must work on improving the business every day to grow it. No wonder only 1 in 400 companies ever reach even $10M in sales. And only 1 in 6,300 will ever reach $100M! Not to mention macro factors that can kill businesses through no fault of management like recession, pandemics, leapfrogs in technology. . .
How do you manage the myriad demands placed on you?
In what ways do you continue learning and refining your skills?
How do you stay at the forefront of industry trends?
Who are your go-to sources for learning and inspiration?

If you are like most small company CEOs, you face many tough challenges and also opportunities every day.  And the burden is mostly on you alone.

Small companies can rarely afford top consultants in all the strategies and tactics needed. CEOs must “wear many hats”.
You have to make many strategic decisions, lead your team, manage your finances, deal with customers, competitors, suppliers, regulators, shareholders, and more.
You also have to balance your personal and professional life, deal with stress, uncertainty, isolation, and self-doubt.  And sometimes you inherit the problems of employees and others by default.
How do you cope with all these demands? How do you keep learning and improving? How do you stay ahead of the curve? Who can you learn from?
Group collaboration creates a “third mind” that can take on a life of its own to solve the biggest problems rapidly by tapping the collective experience of the group. And avoiding big mistakes while saving time.
Using a mastermind group, you can attack these challenges with the collective brain power of many and break through barriers more quickly at lower costs.

The answer is simple: Join a mastermind group with other quality CEOs.

Many highly successful business titans used the mastermind group concept to obtain their success. Like Andrew Carnegie, who came to the U.S. with nothing, living in poverty. Decades later, he was the richest man in the world.
Some other famous business titans who used the mastermind group concept are:
But not all mastermind groups are created equal. And some cost $25K, $50K, even $100K per year.  You need a mastermind group that matches your goals, current stage of company development, ambitions, and commitment.  That’s why we created The CEO Scaling Mastermind Group for smaller companies with 10 to 200 employees and $1M to $30M in annual sales.  This is the most critical stage for shifting a company from “seat of the pants” management to professional management systems.

What Can a CEO Mastermind Help You Accomplish?

Tony Robbins emphasizes the concept of “modeling” and mentorship as a strategy for achieving success more rapidly. The key is to identify individuals who have already accomplished what you aspire to achieve and replicate their strategies. The idea is not to reinvent the wheel but to learn from those who have successfully navigated similar paths. By adopting proven methods and leveraging the wisdom of those who have gone before, you can streamline your journey toward success.

Richard Branson is involved in The B Team. A global initiative that brings together business leaders who are committed to using business as a force for good. The B Team aims to catalyze a shift from business as usual to a new way of doing business that prioritizes people and planet alongside profit. Some of their goals include achieving net-zero greenhouse gas emissions by 2050, ensuring 100% renewable energy, and ending deforestation..
And Elon Musk uses this technique less formally by assembling top teams of experts when he formed Space X, Tesla, Solar City, Open AI and The Boring Company.  And he drove his ability to learn many things far more rapidly, ever rocket science.
And a mastermind group made up exclusively of growth-oriented CEOs will provide domain experience available nowhere else that can have an enormous impact on your business, wealth, free time, and health.
Members will be at the same company stage of growth with the same challenges.  And no one will be competitive.  And they are already successful by most anyone’s standard — but they want more and are committed to constant learning and growth.
This CEO Mastermind Group is an exclusive community of CEOs from companies ranging from $1M to $30M in annual revenue.  These are CEOs who are serious about growing their businesses and themselves. They are willing to share their best practices, their challenges, their wins, and their lessons learned. A confidentiality agreement will be required.

THE FORMAT IS FLEXIBLE AND MAY EVOLVE. IT WILL BE DETERMINED BY THE GROUP

As a CEO in the 1990s, I chaired the Small Business Administration’s CEO Dialog group, gaining valuable insights. The CEO Mastermind follows this format, with flexibility for evolution and potential expansion.

Initially this CEO Mastermind Group will meet twice per month via Zoom for 90 minutes each session.
Each session is facilitated to ensure that everyone gets value from the meeting.  The format will be open to evolve but the intention is to have 50% hotseat including quick brainstorming on key challenges, 25% networking and 25% open discussion to start. Hot seats are where one member presents a challenge or opportunity and gets feedback from the group. Each member gets a window for that too.

We will also introduce guest speakers and experts, case studies (where one member shares a success story or a lesson learned), guest speakers who will share their expertise on relevant topics, and open discussions where members can ask questions or share anything they want.

The group will set and agree on an agenda every six months on core topics and a schedule of member hot seats where we all act as an “informal board of directors” to address current challenges. Every meeting will have an opportunity to share a problem and get quick solutions too. 

Ideas drive innovation, but only experience can implement these ideas well and generate enterprise value and return for the stakeholders.

Your Facilitator

Bob Norton

boorton@airtightmgt.com

A CEO mastermind group can help you:

Expertise

They say, “Lunch with a wise man is worth reading a dozen books.

So, what is collaboration with six or more experienced CEOs worth to your business?

When you think about equity or enterprise value, there is no doubt it could be millions.  Growth rate determines P/E multiples and valuations.  Valuation can then bring in more or cheaper outside capital, more and better people and that begets more growth.  And that cycle can repeat creating a upward spiral . . .
Only 1 in 6,300 companies will ever reach $100M in sales. Mr. Norton has taken two startups $100M and $156M in sales from zero in less than five years each.  And he has helped over 200 companies scale and launch new products too.
As a past CTO, he remains very technical to leverage technology for speed and competitive advantage in business models and digital transformation.

About Bob Norton – Testimonial by John Assaraf

This CEO Mastermind Group is Not for Everyone. Application is required. It is only for CEOs who:

  1. Have at least $1M in annual revenue and less than $30M when joining
  2. Are committed to growing their business by at least 20% per year, even 100%+
  3. Are willing to invest time and money in their own personal and professional development and do this for their staff. Frankly if you do not do this your company will be capped at slow growth and even size.
  4. Are open-minded and respectful of other members’ opinions. What works for some does not work for all.
  5. Are ready to give as much as they receive, actively participate and listen
  6. Will commit to attending the majority of 90-minute sessions twice a month. Times will be reserved three months in advance and on a regular schedule. We will start on the first and third Wednesday at 6pm ET / 5pm CT/ 3pm PT but the group will decide. 

NO COST FOR INITIAL MEETINGS – This group will be free to qualified participants for the first two months.

After that, there will be a fee for each six-to-twelve-month renewal period.  Vistage charges over $10K for annual membership, some groups charge $25K+/year.  It is our goal to be a small fraction of that cost without their overhead. This may be as low as $2,500 per year.  This will pay the facilitator, support the group and provide quality facilitation, content and communications. We will also use an online blog to share experiences and questions between meetings. And provide recordings for a limited time after each session when life and business get in the way for a specific date.  

Apply For Membership Now – First Two Months are Free.
See Guaranteed Scaling Program